Top 5 News and Magazines Apps on Android in Nigeria, Q1 2022

In the first quarter of 2022, the top-performing news and magazines apps on the Android platform in Nigeria showcased varied trends in downloads, revenue, and active user metrics. Here's a closer look at their performance, based on data from Sensor Tower.

Medium saw its weekly revenue fluctuate throughout the quarter, peaking at around $134 in the week of March 21. Weekly downloads were highest at the start and end of the quarter, reaching approximately 3K in late December and 2.4K in late March. Active users showed some variability, starting at 11K in late December and ending at around 10K in the final week of March.

Bloomberg: Finance Market News experienced a notable increase in weekly revenue mid-quarter, peaking at $147 in the week of February 21. Downloads were relatively stable, with a slight peak at 244 downloads in the same week. Active users were fairly consistent, averaging around 1.2K throughout the quarter.

The Economist - News, Podcasts showed a steady increase in weekly revenue, reaching a high of $65 in the week of February 28. Weekly downloads saw a peak of 105 in the week of February 21. Active users increased from 271 in late December to a peak of 356 in late February, before experiencing a slight decline towards the end of the quarter.

The New York Times had a stable revenue trend, with minor fluctuations and a peak at $56 in late December. Downloads saw a significant rise in late February, reaching 371. Active users peaked at 2.6K in late February as well, before stabilizing around 2K towards the end of March.

The Guardian - News & Sport experienced a steady increase in weekly revenue, peaking at $47 in the final week of March. Downloads were highest in late February at 256. Active user numbers saw a consistent increase, starting at 634 in late December and reaching 719 by the end of March.

These trends highlight the dynamic nature of user engagement and monetization in the news and magazines app category on Android in Nigeria. For more detailed insights, visit Sensor Tower.